Medium blue

#350fa1

Hex, rgb, cmyk and Pantone values for medium blue, with shades, tints, matching colors and free print quality patterns.

Medium blue falls in the purple range, deep and vivid. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Medium blue color values

Every conversion for #350fa1, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#350fa1
RGB53, 15, 161
HSL256, 83%, 35%
HSV256, 91%, 63%
CMYK67%, 91%, 0%, 37%
Lab22.56, 53.59, -69.21
XYZ8.07, 3.67, 34.0
Decimal3477409
Web safe#330099
Pantone2738 C
Pantone2738 CHex#350fa1Rgb53 15 161Cmyk67 91 0 37Lab23 54 -69Darker#120538Deep#1f0960Lighter#4f1fd8

Shades of medium blue

Tints of medium blue

Colors that go with medium blue

Medium blue in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 67, 91, 0, 37.

The same color needs a different cmyk build depending on the paper. Here is #350fa1 on both.

Coated stockgloss or silk, C
67 91 0 37
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
66 88 4 43
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium blue in css

Copy #350fa1 straight into your stylesheet.

.background { background-color: #350fa1; }
.text { color: #350fa1; }
.border { border: 2px solid #350fa1; }

How medium blue looks on light and dark

Medium blue and accessibility

Contrast ratios for #350fa1 against black and white text, measured to the WCAG standard.

Textwhite text on this color
12.11:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.73:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #350fa1 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium blue on a business card, sticker and pattern

A quick look at how #350fa1 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium blue into a seamless pattern

Four patterns built from #350fa1 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium blue, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #350fa1 is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.