Medium blue

#280cb2

Hex, rgb, cmyk and Pantone values for medium blue, with shades, tints, matching colors and free print quality patterns.

Medium blue is a deep blue that reads serious. Deep blues like this anchor serious, established brands. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Medium blue color values

Every conversion for #280cb2, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#280cb2

RGB40, 12, 178

HSL250, 87%, 37%

HSV250, 93%, 70%

CMYK78%, 93%, 0%, 30%

Lab23.43, 58.28, -78.06

XYZ9.04, 3.93, 42.4

Decimal2624690

Web safe#330099

Pantone2738 C

Shades of medium blue

#250ba3 #210a94 #1e0985 #1b0876 #170767 #140658 #110549 #0d043b #0a032c #06021d

Tints of medium blue

#2e0ece #3510eb #4a28f1 #6244f2 #7a61f4 #917df6 #a999f8 #c1b6fa #d9d2fc #f1eefe

Colors that go with medium blue

Complementary#96b20c Analogous#0c43b2 Analogous#7b0cb2 Triadic#b2280c Triadic#0cb228 Split complementary#b27b0c Split complementary#43b20c

Medium blue in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 78, 93, 0, 30.

The same color needs a different cmyk build depending on the paper. Here is #280cb2 on both.

Coated stockgloss or silk, C

78 93 0 30

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

76 90 4 36

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium blue in css

Copy #280cb2 straight into your stylesheet.

.background { background-color: #280cb2; }
.text { color: #280cb2; }
.border { border: 2px solid #280cb2; }

How medium blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium blue and accessibility

Contrast ratios for #280cb2 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #280cb2 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium blue on a business card, sticker and pattern

A quick look at how #280cb2 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium blue into a seamless pattern

Four patterns built from #280cb2 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #280cb2 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.