Medium blue

#201cd0

Hex, rgb, cmyk and Pantone values for medium blue, with shades, tints, matching colors and free print quality patterns.

Medium blue is a mid blue that reads balanced. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Medium blue color values

Every conversion for #201cd0, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#201cd0

RGB32, 28, 208

HSL241, 76%, 46%

HSV241, 87%, 82%

CMYK85%, 87%, 0%, 18%

Lab28.62, 61.23, -87.15

XYZ12.4, 5.69, 60.12

Decimal2104528

Web safe#3333cc

Pantone2736 C

Shades of medium blue

#1d1abe #1a17ac #18159a #151288 #121075 #0f0d63 #0d0b51 #0a093f #07062d #04041b

Tints of medium blue

#2824e2 #3e3be5 #5551e8 #6b68eb #817eee #9795f1 #adacf4 #c3c2f7 #d9d9fa #f0effd

Colors that go with medium blue

Complementary#ccd01c Analogous#1c72d0 Analogous#7a1cd0 Triadic#d0201c Triadic#1cd020 Split complementary#d07a1c Split complementary#72d01c

Medium blue in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 85, 87, 0, 18.

The same color needs a different cmyk build depending on the paper. Here is #201cd0 on both.

Coated stockgloss or silk, C

85 87 0 18

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

82 84 4 24

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium blue in css

Copy #201cd0 straight into your stylesheet.

.background { background-color: #201cd0; }
.text { color: #201cd0; }
.border { border: 2px solid #201cd0; }

How medium blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium blue and accessibility

Contrast ratios for #201cd0 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #201cd0 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium blue on a business card, sticker and pattern

A quick look at how #201cd0 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium blue into a seamless pattern

Four patterns built from #201cd0 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #201cd0 are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.