Medium blue

#1303ae

Hex, rgb, cmyk and Pantone values for medium blue, with shades, tints, matching colors and free print quality patterns.

Medium blue is a deep blue that reads rich. Deep blues like this anchor serious, established brands. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Medium blue color values

Every conversion for #1303ae, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#1303ae
RGB19, 3, 174
HSL246, 97%, 35%
HSV246, 98%, 68%
CMYK89%, 98%, 0%, 32%
Lab21.05, 58.86, -79.66
XYZ7.94, 3.26, 40.26
Decimal1246126
Web safe#000099
Pantone2738 C
Pantone2738 CHex#1303aeRgb19 3 174Cmyk89 98 0 32Lab21 59 -80Darker#07013cDeep#0b0268Lighter#2410e8

Shades of medium blue

Tints of medium blue

Colors that go with medium blue

Medium blue in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 89, 98, 0, 32.

The same color needs a different cmyk build depending on the paper. Here is #1303ae on both.

Coated stockgloss or silk, C
89 98 0 32
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
86 94 4 38
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium blue in css

Copy #1303ae straight into your stylesheet.

.background { background-color: #1303ae; }
.text { color: #1303ae; }
.border { border: 2px solid #1303ae; }

How medium blue looks on light and dark

Medium blue and accessibility

Contrast ratios for #1303ae against black and white text, measured to the WCAG standard.

Textwhite text on this color
12.71:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.65:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #1303ae against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium blue on a business card, sticker and pattern

A quick look at how #1303ae sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium blue into a seamless pattern

Four patterns built from #1303ae and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #1303ae are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.