Deep blue

#02437c

Hex, rgb, cmyk and Pantone values for deep blue, with shades, tints, matching colors and free print quality patterns.

This is Deep blue, a vivid blue at 208 degrees. Deep blues like this anchor serious, established brands. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Deep blue color values

Every conversion for #02437c, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#02437c
RGB2, 67, 124
HSL208, 97%, 25%
HSV208, 98%, 49%
CMYK98%, 46%, 0%, 51%
Lab28.07, 5.43, -37.38
XYZ5.67, 5.48, 19.83
Decimal148348
Web safe#003366
Pantone541 C
Pantone541 CHex#02437cRgb2 67 124Cmyk98 46 0 51Lab28 5 -37Darker#01213cDeep#023664Lighter#0d68b9

Shades of deep blue

Tints of deep blue

Colors that go with deep blue

Deep blue in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 98, 46, 0, 51.

The same color needs a different cmyk build depending on the paper. Here is #02437c on both.

Coated stockgloss or silk, C
98 46 0 51
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
94 46 4 57
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Deep blue in css

Copy #02437c straight into your stylesheet.

.background { background-color: #02437c; }
.text { color: #02437c; }
.border { border: 2px solid #02437c; }

How deep blue looks on light and dark

Deep blue and accessibility

Contrast ratios for #02437c against black and white text, measured to the WCAG standard.

Textwhite text on this color
10.02:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.10:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #02437c against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Deep blue on a business card, sticker and pattern

A quick look at how #02437c sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn deep blue into a seamless pattern

Four patterns built from #02437c and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #02437c are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.