Medium purple

#7973c3

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

Medium purple sits in the blue band, mid and soft. A mid blue this balanced is a workhorse for corporate identity. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Medium purple color values

Every conversion for #7973c3, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7973c3

RGB121, 115, 195

HSL245, 40%, 61%

HSV245, 41%, 76%

CMYK38%, 41%, 0%, 24%

Lab52.14, 21.75, -41.11

XYZ23.87, 20.27, 54.28

Decimal7959491

Web safe#6666cc

Pantone272 C

Shades of medium purple

#665fbb #544cb2 #4b449e #413b8b #383377 #2f2b64 #262250 #1d1a3d #131229 #0a0915

Tints of medium purple

#8580c8 #918dce #9e99d3 #aaa6d9 #b6b3de #c2c0e4 #cecce9 #dbd9ef #e7e6f4 #f3f3fa

Colors that go with medium purple

Complementary#bdc373 Analogous#7395c3 Analogous#a173c3 Triadic#c37973 Triadic#73c379 Split complementary#c3a173 Split complementary#95c373

Medium purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 38, 41, 0, 24.

The same color needs a different cmyk build depending on the paper. Here is #7973c3 on both.

Coated stockgloss or silk, C

38 41 0 24

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

39 42 4 30

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Medium purple in css

Copy #7973c3 straight into your stylesheet.

.background { background-color: #7973c3; }
.text { color: #7973c3; }
.border { border: 2px solid #7973c3; }

How medium purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium purple and accessibility

Contrast ratios for #7973c3 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #7973c3 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #7973c3 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #7973c3 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #7973c3 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.