Dark red

#4a0a12

Hex, rgb, cmyk and Pantone values for dark red, with shades, tints, matching colors and free print quality patterns.

This is Dark red, a strong red sitting at 352 degrees on the wheel. Dark reds this rich suit wine, leather and luxury labels. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Dark red color values

Every conversion for #4a0a12, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#4a0a12
RGB74, 10, 18
HSL353, 76%, 16%
HSV353, 86%, 29%
CMYK0%, 86%, 76%, 71%
Lab13.92, 29.76, 13.37
XYZ3.04, 1.72, 0.74
Decimal4852242
Web safe#330000
Pantone504 C
Pantone504 CHex#4a0a12Rgb74 10 18Cmyk0 86 76 71Lab14 30 13Darker#36070dDeep#4a0a12Lighter#831826

Shades of dark red

Tints of dark red

Colors that go with dark red

Dark red in print

It runs deep in print, so a rich black build underneath keeps it from looking flat. The cmyk build is 0, 86, 76, 71.

The same color needs a different cmyk build depending on the paper. Here is #4a0a12 on both.

Coated stockgloss or silk, C
0 86 76 71
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 83 74 77
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Dark red in css

Copy #4a0a12 straight into your stylesheet.

.background { background-color: #4a0a12; }
.text { color: #4a0a12; }
.border { border: 2px solid #4a0a12; }

How dark red looks on light and dark

Dark red and accessibility

Contrast ratios for #4a0a12 against black and white text, measured to the WCAG standard.

Textwhite text on this color
15.63:1
AApass · AA largepass · AAApass
Textblack text on this color
1.34:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #4a0a12 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Dark red on a business card, sticker and pattern

A quick look at how #4a0a12 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn dark red into a seamless pattern

Four patterns built from #4a0a12 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #4a0a12 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.