Plum

#f8c4f8

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a strong pink at 300 degrees. Light pinks like this suit beauty, baby and lifestyle work. Deep greens and teals opposite it give contrast and warm neutrals keep it soft.

Plum color values

Every conversion for #f8c4f8, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#f8c4f8
RGB248, 196, 248
HSL300, 79%, 87%
HSV300, 21%, 97%
CMYK0%, 21%, 0%, 3%
Lab85.11, 27.05, -18.53
XYZ75.39, 66.21, 97.61
Decimal16303352
Web safe#ffccff
Pantone243 C
Pantone243 CHex#f8c4f8Rgb248 196 248Cmyk0 21 0 3Lab85 27 -19Darker#e944e9Deep#f084f0Lighter#fbe5fb

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 21, 0, 3.

The same color needs a different cmyk build depending on the paper. Here is #f8c4f8 on both.

Coated stockgloss or silk, C
0 21 0 3
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 23 4 9
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #f8c4f8 straight into your stylesheet.

.background { background-color: #f8c4f8; }
.text { color: #f8c4f8; }
.border { border: 2px solid #f8c4f8; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #f8c4f8 against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.47:1
AAfail · AA largefail · AAAfail
Textblack text on this color
14.24:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #f8c4f8 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #f8c4f8 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #f8c4f8 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #f8c4f8 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.