Plum

#f0a3f5

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a vivid pink at 296 degrees. Light pinks like this suit beauty, baby and lifestyle work. Deep greens and teals opposite it give contrast and warm neutrals keep it soft.

Plum color values

Every conversion for #f0a3f5, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#f0a3f5
RGB240, 163, 245
HSL296, 80%, 80%
HSV296, 33%, 96%
CMYK2%, 33%, 0%, 4%
Lab76.87, 41.38, -29.53
XYZ65.51, 51.31, 92.84
Decimal15770613
Web safe#ff99ff
Pantone251 C
Pantone251 CHex#f0a3f5Rgb240 163 245Cmyk2 33 0 4Lab77 41 -30Darker#db22e7Deep#e563eeLighter#f9e5fb

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 2, 33, 0, 4.

The same color needs a different cmyk build depending on the paper. Here is #f0a3f5 on both.

Coated stockgloss or silk, C
2 33 0 4
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
6 34 4 10
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #f0a3f5 straight into your stylesheet.

.background { background-color: #f0a3f5; }
.text { color: #f0a3f5; }
.border { border: 2px solid #f0a3f5; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #f0a3f5 against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.86:1
AAfail · AA largefail · AAAfail
Textblack text on this color
11.26:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #f0a3f5 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #f0a3f5 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #f0a3f5 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #f0a3f5 is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.