Red

#e20002

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

Red lands in the red band, deep and vivid. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Red color values

Every conversion for #e20002, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#e20002
RGB226, 0, 2
HSL359, 100%, 44%
HSV359, 100%, 89%
CMYK0%, 100%, 99%, 11%
Lab47.2, 73.14, 60.75
XYZ31.37, 16.17, 1.53
Decimal14811138
Web safe#cc0000
Pantone485 C
Pantone485 CHex#e20002Rgb226 0 2Cmyk0 100 99 11Lab47 73 61Darker#530001Deep#9b0001Lighter#f43537

Shades of red

Tints of red

Colors that go with red

Red in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 100, 99, 11.

The same color needs a different cmyk build depending on the paper. Here is #e20002 on both.

Coated stockgloss or silk, C
0 100 99 11
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 96 95 17
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Red in css

Copy #e20002 straight into your stylesheet.

.background { background-color: #e20002; }
.text { color: #e20002; }
.border { border: 2px solid #e20002; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #e20002 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.96:1
AApass · AA largepass · AAAfail
Textblack text on this color
4.23:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #e20002 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #e20002 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #e20002 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #e20002 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.