Plum

#dda7df

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a soft pink at 298 degrees. Light pinks like this suit beauty, baby and lifestyle work. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #dda7df, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#dda7df
RGB221, 167, 223
HSL298, 47%, 76%
HSV298, 25%, 87%
CMYK1%, 25%, 0%, 13%
Lab75.04, 29.14, -20.56
XYZ56.96, 48.34, 76.14
Decimal14526431
Web safe#cc99cc
Pantone2562 C
Pantone2562 CHex#dda7dfRgb221 167 223Cmyk1 25 0 13Lab75 29 -21Darker#b142b5Deep#c973ccLighter#f0dcf1

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 1, 25, 0, 13.

The same color needs a different cmyk build depending on the paper. Here is #dda7df on both.

Coated stockgloss or silk, C
1 25 0 13
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
5 27 4 19
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #dda7df straight into your stylesheet.

.background { background-color: #dda7df; }
.text { color: #dda7df; }
.border { border: 2px solid #dda7df; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #dda7df against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.97:1
AAfail · AA largefail · AAAfail
Textblack text on this color
10.67:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #dda7df against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #dda7df sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #dda7df and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #dda7df come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.