Plum

#da97c9

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

Plum is a light pink, relaxed and easy to pair. Light pinks like this suit beauty, baby and lifestyle work. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #da97c9, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#da97c9

RGB218, 151, 201

HSL315, 48%, 72%

HSV315, 31%, 85%

CMYK0%, 31%, 8%, 15%

Lab70.35, 32.81, -15.59

XYZ50.52, 41.26, 60.56

Decimal14325705

Web safe#cc99cc

Pantone251 C

Shades of plum

#d17ebc #c865af #bf4ca2 #ac3d90 #93347b #7a2c66 #612352 #481a3d #301128 #170813

Tints of plum

#dda0ce #e0a9d2 #e4b2d7 #e7bbdc #eac4e1 #edcee5 #f1d7ea #f4e0ef #f7e9f3 #faf2f8

Colors that go with plum

Complementary#97daa8 Analogous#ca97da Analogous#da97a7 Triadic#c9da97 Triadic#97c9da Split complementary#a7da97 Split complementary#97daca

Plum in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 31, 8, 15.

The same color needs a different cmyk build depending on the paper. Here is #da97c9 on both.

Coated stockgloss or silk, C

0 31 8 15

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 33 11 21

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #da97c9 straight into your stylesheet.

.background { background-color: #da97c9; }
.text { color: #da97c9; }
.border { border: 2px solid #da97c9; }

How plum looks on light and dark

Sample text on black

Sample text on white

Text on this color

Plum and accessibility

Contrast ratios for #da97c9 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #da97c9 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #da97c9 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #da97c9 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #da97c9 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.