Tan

#d4bb97

Hex, rgb, cmyk and Pantone values for tan, with shades, tints, matching colors and free print quality patterns.

Tan sits in the orange range, light and soft. Oranges like this feel warm and approachable in branding. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Tan color values

Every conversion for #d4bb97, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#d4bb97
RGB212, 187, 151
HSL35, 41%, 71%
HSV35, 29%, 83%
CMYK0%, 12%, 29%, 17%
Lab77.14, 3.5, 21.52
XYZ50.51, 51.77, 36.61
Decimal13941655
Web safe#cccc99
Pantone727 C
Pantone727 CHex#d4bb97Rgb212 187 151Cmyk0 12 29 17Lab77 4 22Darker#9c7640Deep#bf9a64Lighter#e7dccb

Shades of tan

Tints of tan

Colors that go with tan

Tan in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 12, 29, 17.

The same color needs a different cmyk build depending on the paper. Here is #d4bb97 on both.

Coated stockgloss or silk, C
0 12 29 17
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 15 31 23
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Tan in css

Copy #d4bb97 straight into your stylesheet.

.background { background-color: #d4bb97; }
.text { color: #d4bb97; }
.border { border: 2px solid #d4bb97; }

How tan looks on light and dark

Tan and accessibility

Contrast ratios for #d4bb97 against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.85:1
AAfail · AA largefail · AAAfail
Textblack text on this color
11.35:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #d4bb97 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Tan on a business card, sticker and pattern

A quick look at how #d4bb97 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around tan? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn tan into a seamless pattern

Four patterns built from #d4bb97 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from tan, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #d4bb97 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.