Chocolate

#d1663b

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

Chocolate sits in the orange range, mid and strong. A mid orange this warm suits food, sport and friendly brands. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #d1663b, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#d1663b

RGB209, 102, 59

HSL17, 62%, 53%

HSV17, 72%, 82%

CMYK0%, 51%, 72%, 18%

Lab55.46, 39.24, 43.19

XYZ31.84, 23.37, 6.97

Decimal13723195

Web safe#cc6633

Pantone1665 C

Shades of chocolate

#c65a2e #b3512a #9f4825 #8c4021 #79371c #662e18 #522513 #3f1d0f #2c140a #190b06

Tints of chocolate

#d5744d #da825f #de9171 #e29f84 #e6ad96 #ebbba8 #efc9ba #f3d7cc #f7e6de #fcf4f1

Colors that go with chocolate

Complementary#3ba6d1 Analogous#d13b5b Analogous#d1b13b Triadic#3bd166 Triadic#663bd1 Split complementary#3bd1b1 Split complementary#3b5bd1

Chocolate in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 51, 72, 18.

The same color needs a different cmyk build depending on the paper. Here is #d1663b on both.

Coated stockgloss or silk, C

0 51 72 18

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 51 70 24

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Chocolate in css

Copy #d1663b straight into your stylesheet.

.background { background-color: #d1663b; }
.text { color: #d1663b; }
.border { border: 2px solid #d1663b; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #d1663b against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #d1663b against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #d1663b sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #d1663b and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #d1663b is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.