Red

#cd4e2d

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

This is Red, a strong red sitting at 12 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Red color values

Every conversion for #cd4e2d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#cd4e2d

RGB205, 78, 45

HSL12, 64%, 49%

HSV12, 78%, 80%

CMYK0%, 62%, 78%, 20%

Lab50.24, 48.67, 44.64

XYZ28.37, 18.62, 4.58

Decimal13454893

Web safe#cc6633

Pantone173 C

Shades of red

#bb4729 #a94025 #973921 #85331d #732c19 #612515 #4f1e11 #3d170d #2b1009 #190a06

Tints of red

#d55d3e #d96d52 #dd7e65 #e28f79 #e69f8d #eab0a1 #efc1b5 #f3d1c9 #f7e2dd #fcf3f0

Colors that go with red

Complementary#2daccd Analogous#cd2d5c Analogous#cd9e2d Triadic#2dcd4e Triadic#4e2dcd Split complementary#2dcd9e Split complementary#2d5ccd

Red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 62, 78, 20.

The same color needs a different cmyk build depending on the paper. Here is #cd4e2d on both.

Coated stockgloss or silk, C

0 62 78 20

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 61 76 26

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Red in css

Copy #cd4e2d straight into your stylesheet.

.background { background-color: #cd4e2d; }
.text { color: #cd4e2d; }
.border { border: 2px solid #cd4e2d; }

How red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Red and accessibility

Contrast ratios for #cd4e2d against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #cd4e2d against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #cd4e2d sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #cd4e2d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #cd4e2d come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.