Plum

#c789af

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a soft pink at 323 degrees. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #c789af, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#c789af

RGB199, 137, 175

HSL323, 36%, 66%

HSV323, 31%, 78%

CMYK0%, 31%, 12%, 22%

Lab64.26, 29.46, -10.4

XYZ40.24, 33.13, 44.83

Decimal13076911

Web safe#cc9999

Pantone514 C

Shades of plum

#bd74a1 #b36093 #a64f84 #914574 #7c3b63 #683153 #532742 #3e1e32 #291421 #150a11

Tints of plum

#cc94b6 #d19ebd #d6a9c5 #dbb3cc #e0bed3 #e5c9da #ead3e1 #efdee8 #f4e8f0 #f9f3f7

Colors that go with plum

Complementary#89c7a1 Analogous#c089c7 Analogous#c78990 Triadic#afc789 Triadic#89afc7 Split complementary#90c789 Split complementary#89c7c0

Plum in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 31, 12, 22.

The same color needs a different cmyk build depending on the paper. Here is #c789af on both.

Coated stockgloss or silk, C

0 31 12 22

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 33 15 28

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #c789af straight into your stylesheet.

.background { background-color: #c789af; }
.text { color: #c789af; }
.border { border: 2px solid #c789af; }

How plum looks on light and dark

Sample text on black

Sample text on white

Text on this color

Plum and accessibility

Contrast ratios for #c789af against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #c789af against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #c789af sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #c789af and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #c789af are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.