Chocolate

#bf693f

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a soft orange at 20 degrees. A mid orange this warm suits food, sport and friendly brands. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Chocolate color values

Every conversion for #bf693f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bf693f
RGB191, 105, 63
HSL20, 50%, 50%
HSV20, 67%, 75%
CMYK0%, 45%, 67%, 25%
Lab53.53, 30.72, 38.22
XYZ27.43, 21.54, 7.41
Decimal12544319
Web safe#cc6633
Pantone471 C
Pantone471 CHex#bf693fRgb191 105 63Cmyk0 45 67 25Lab54 31 38Darker#542e1cDeep#894b2dLighter#cd9479

Shades of chocolate

Tints of chocolate

Colors that go with chocolate

Chocolate in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 45, 67, 25.

The same color needs a different cmyk build depending on the paper. Here is #bf693f on both.

Coated stockgloss or silk, C
0 45 67 25
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 45 66 31
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Chocolate in css

Copy #bf693f straight into your stylesheet.

.background { background-color: #bf693f; }
.text { color: #bf693f; }
.border { border: 2px solid #bf693f; }

How chocolate looks on light and dark

Chocolate and accessibility

Contrast ratios for #bf693f against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.96:1
AAfail · AA largepass · AAAfail
Textblack text on this color
5.31:1
AApass · AA largepass · AAAfail

Use black text on this color for readable body copy. To test #bf693f against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #bf693f sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #bf693f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #bf693f are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.