Brown

#bd1b39

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown lands in the red band, deep and strong. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Brown color values

Every conversion for #bd1b39, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bd1b39
RGB189, 27, 57
HSL349, 75%, 42%
HSV349, 86%, 74%
CMYK0%, 86%, 70%, 26%
Lab41.05, 61.62, 26.74
XYZ22.12, 11.9, 5.0
Decimal12393273
Web safe#cc3333
Pantone1935 C
Pantone1935 CHex#bd1b39Rgb189 27 57Cmyk0 86 70 26Lab41 62 27Darker#400913Deep#7f1226Lighter#db4560

Shades of brown

Tints of brown

Colors that go with brown

Brown in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 86, 70, 26.

The same color needs a different cmyk build depending on the paper. Here is #bd1b39 on both.

Coated stockgloss or silk, C
0 86 70 26
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 83 68 32
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Brown in css

Copy #bd1b39 straight into your stylesheet.

.background { background-color: #bd1b39; }
.text { color: #bd1b39; }
.border { border: 2px solid #bd1b39; }

How brown looks on light and dark

Brown and accessibility

Contrast ratios for #bd1b39 against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.21:1
AApass · AA largepass · AAAfail
Textblack text on this color
3.38:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #bd1b39 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #bd1b39 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #bd1b39 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #bd1b39 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.