Chocolate

#bb734d

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

Chocolate is a mid orange with balanced warmth. A mid orange this warm suits food, sport and friendly brands. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Chocolate color values

Every conversion for #bb734d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bb734d

RGB187, 115, 77

HSL21, 45%, 52%

HSV21, 59%, 73%

CMYK0%, 39%, 59%, 27%

Lab55.44, 24.6, 32.77

XYZ27.96, 23.36, 10.06

Decimal12284749

Web safe#cc6666

Pantone4645 C

Shades of chocolate

#ae6843 #9d5e3c #8c5436 #7b4a2f #6b3f29 #5a3522 #492b1c #382115 #27170f #160d08

Tints of chocolate

#c1805e #c88d6e #ce9a7f #d4a78f #dbb4a0 #e1c1b0 #e7cec1 #eddbd1 #f4e8e2 #faf5f2

Colors that go with chocolate

Complementary#4d95bb Analogous#bb4d5e Analogous#bbaa4d Triadic#4dbb73 Triadic#734dbb Split complementary#4dbbaa Split complementary#4d5ebb

Chocolate in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 39, 59, 27.

The same color needs a different cmyk build depending on the paper. Here is #bb734d on both.

Coated stockgloss or silk, C

0 39 59 27

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 40 58 33

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Chocolate in css

Copy #bb734d straight into your stylesheet.

.background { background-color: #bb734d; }
.text { color: #bb734d; }
.border { border: 2px solid #bb734d; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #bb734d against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #bb734d against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #bb734d sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #bb734d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #bb734d are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.