Chocolate

#bb693d

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a soft orange at 21 degrees. A mid orange this warm suits food, sport and friendly brands. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Chocolate color values

Every conversion for #bb693d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bb693d
RGB187, 105, 61
HSL21, 51%, 49%
HSV21, 67%, 73%
CMYK0%, 44%, 67%, 27%
Lab52.95, 28.96, 38.47
XYZ26.39, 21.0, 7.08
Decimal12282173
Web safe#cc6633
Pantone471 C
Pantone471 CHex#bb693dRgb187 105 61Cmyk0 44 67 27Lab53 29 38Darker#4f2d1aDeep#854b2bLighter#cb9374

Shades of chocolate

Tints of chocolate

Colors that go with chocolate

Chocolate in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 44, 67, 27.

The same color needs a different cmyk build depending on the paper. Here is #bb693d on both.

Coated stockgloss or silk, C
0 44 67 27
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 44 66 33
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Chocolate in css

Copy #bb693d straight into your stylesheet.

.background { background-color: #bb693d; }
.text { color: #bb693d; }
.border { border: 2px solid #bb693d; }

How chocolate looks on light and dark

Chocolate and accessibility

Contrast ratios for #bb693d against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.04:1
AAfail · AA largepass · AAAfail
Textblack text on this color
5.20:1
AApass · AA largepass · AAAfail

Use black text on this color for readable body copy. To test #bb693d against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #bb693d sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #bb693d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #bb693d come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.