Brown

#b9152e

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown lands in the red band, deep and vivid. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Brown color values

Every conversion for #b9152e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b9152e
RGB185, 21, 46
HSL351, 80%, 40%
HSV351, 89%, 73%
CMYK0%, 89%, 75%, 27%
Lab39.66, 61.24, 31.64
XYZ20.77, 11.05, 3.62
Decimal12129582
Web safe#cc0033
Pantone187 C
Pantone187 CHex#b9152eRgb185 21 46Cmyk0 89 75 27Lab40 61 32Darker#39060eDeep#790e1eLighter#de3751

Shades of brown

Tints of brown

Colors that go with brown

Brown in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 89, 75, 27.

The same color needs a different cmyk build depending on the paper. Here is #b9152e on both.

Coated stockgloss or silk, C
0 89 75 27
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 86 73 33
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Brown in css

Copy #b9152e straight into your stylesheet.

.background { background-color: #b9152e; }
.text { color: #b9152e; }
.border { border: 2px solid #b9152e; }

How brown looks on light and dark

Brown and accessibility

Contrast ratios for #b9152e against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.54:1
AApass · AA largepass · AAAfail
Textblack text on this color
3.21:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #b9152e against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #b9152e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #b9152e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #b9152e are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.