Plum

#b699bb

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

Plum sits in the pink band, mid and muted. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #b699bb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b699bb
RGB182, 153, 187
HSL291, 20%, 67%
HSV291, 18%, 73%
CMYK3%, 18%, 0%, 27%
Lab66.76, 16.88, -13.57
XYZ39.65, 36.32, 51.93
Decimal11966907
Web safe#cc99cc
Pantone522 C
Pantone522 CHex#b699bbRgb182 153 187Cmyk3 18 0 27Lab67 17 -14Darker#714f76Deep#976e9eLighter#d4c5d7

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 3, 18, 0, 27.

The same color needs a different cmyk build depending on the paper. Here is #b699bb on both.

Coated stockgloss or silk, C
3 18 0 27
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
7 21 4 33
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #b699bb straight into your stylesheet.

.background { background-color: #b699bb; }
.text { color: #b699bb; }
.border { border: 2px solid #b699bb; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #b699bb against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.54:1
AAfail · AA largefail · AAAfail
Textblack text on this color
8.26:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #b699bb against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #b699bb sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #b699bb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #b699bb is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.