Peru

#b2743e

Hex, rgb, cmyk and Pantone values for peru, with shades, tints, matching colors and free print quality patterns.

Peru is a mid orange with confident warmth. A mid orange this warm suits food, sport and friendly brands. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Peru color values

Every conversion for #b2743e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b2743e
RGB178, 116, 62
HSL28, 48%, 47%
HSV28, 65%, 70%
CMYK0%, 35%, 65%, 30%
Lab54.35, 19.15, 39.23
XYZ25.47, 22.3, 7.52
Decimal11695166
Web safe#996633
Pantone730 C
Pantone730 CHex#b2743eRgb178 116 62Cmyk0 35 65 30Lab54 19 39Darker#482f19Deep#7d512cLighter#c79971

Shades of peru

Tints of peru

Colors that go with peru

Peru in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 35, 65, 30.

The same color needs a different cmyk build depending on the paper. Here is #b2743e on both.

Coated stockgloss or silk, C
0 35 65 30
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 36 64 36
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Peru in css

Copy #b2743e straight into your stylesheet.

.background { background-color: #b2743e; }
.text { color: #b2743e; }
.border { border: 2px solid #b2743e; }

How peru looks on light and dark

Peru and accessibility

Contrast ratios for #b2743e against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.85:1
AAfail · AA largepass · AAAfail
Textblack text on this color
5.46:1
AApass · AA largepass · AAAfail

Use black text on this color for readable body copy. To test #b2743e against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Peru on a business card, sticker and pattern

A quick look at how #b2743e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around peru? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn peru into a seamless pattern

Four patterns built from #b2743e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from peru, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #b2743e are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.