Crimson

#af3c54

Hex, rgb, cmyk and Pantone values for crimson, with shades, tints, matching colors and free print quality patterns.

Crimson is a mid red that reads balanced. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Crimson color values

Every conversion for #af3c54, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#af3c54
RGB175, 60, 84
HSL347, 49%, 46%
HSV347, 66%, 69%
CMYK0%, 66%, 52%, 31%
Lab42.74, 48.57, 11.67
XYZ20.9, 12.99, 9.79
Decimal11484244
Web safe#993366
Pantone703 C
Pantone703 CHex#af3c54Rgb175 60 84Cmyk0 66 52 31Lab43 49 12Darker#451821Deep#7a2a3aLighter#c66c7f

Shades of crimson

Tints of crimson

Colors that go with crimson

Crimson in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 66, 52, 31.

The same color needs a different cmyk build depending on the paper. Here is #af3c54 on both.

Coated stockgloss or silk, C
0 66 52 31
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 65 52 37
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Crimson in css

Copy #af3c54 straight into your stylesheet.

.background { background-color: #af3c54; }
.text { color: #af3c54; }
.border { border: 2px solid #af3c54; }

How crimson looks on light and dark

Crimson and accessibility

Contrast ratios for #af3c54 against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.84:1
AApass · AA largepass · AAAfail
Textblack text on this color
3.60:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #af3c54 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Crimson on a business card, sticker and pattern

A quick look at how #af3c54 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around crimson? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn crimson into a seamless pattern

Four patterns built from #af3c54 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from crimson, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #af3c54 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.