Medium violet red

#ae0c8a

Hex, rgb, cmyk and Pantone values for medium violet red, with shades, tints, matching colors and free print quality patterns.

This is Medium violet red, a vivid pink at 313 degrees. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Medium violet red color values

Every conversion for #ae0c8a, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ae0c8a
RGB174, 12, 138
HSL313, 87%, 36%
HSV313, 93%, 68%
CMYK0%, 93%, 21%, 32%
Lab39.74, 67.53, -26.39
XYZ22.17, 11.1, 25.02
Decimal11406474
Web safe#990099
Pantone247 C
Pantone247 CHex#ae0c8aRgb174 12 138Cmyk0 93 21 32Lab40 68 -26Darker#39042dDeep#6b0755Lighter#e41eb8

Shades of medium violet red

Tints of medium violet red

Colors that go with medium violet red

Medium violet red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 93, 21, 32.

The same color needs a different cmyk build depending on the paper. Here is #ae0c8a on both.

Coated stockgloss or silk, C
0 93 21 32
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 90 23 38
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Medium violet red in css

Copy #ae0c8a straight into your stylesheet.

.background { background-color: #ae0c8a; }
.text { color: #ae0c8a; }
.border { border: 2px solid #ae0c8a; }

How medium violet red looks on light and dark

Medium violet red and accessibility

Contrast ratios for #ae0c8a against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.52:1
AApass · AA largepass · AAAfail
Textblack text on this color
3.22:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #ae0c8a against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Medium violet red on a business card, sticker and pattern

A quick look at how #ae0c8a sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium violet red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn medium violet red into a seamless pattern

Four patterns built from #ae0c8a and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium violet red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #ae0c8a are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.