Medium purple

#aa78fa

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

Medium purple is a light purple with a open cast. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Medium purple color values

Every conversion for #aa78fa, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#aa78fa
RGB170, 120, 250
HSL263, 93%, 73%
HSV263, 52%, 98%
CMYK32%, 52%, 0%, 2%
Lab60.68, 45.9, -58.16
XYZ40.55, 28.88, 93.88
Decimal11172090
Web safe#9966ff
Pantone2715 C
Pantone2715 CHex#aa78faRgb170 120 250Cmyk32 52 0 2Lab61 46 -58Darker#5908dbDeep#7f33f7Lighter#d6c0f9

Shades of medium purple

Tints of medium purple

Colors that go with medium purple

Medium purple in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 32, 52, 0, 2.

The same color needs a different cmyk build depending on the paper. Here is #aa78fa on both.

Coated stockgloss or silk, C
32 52 0 2
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
33 52 4 8
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Medium purple in css

Copy #aa78fa straight into your stylesheet.

.background { background-color: #aa78fa; }
.text { color: #aa78fa; }
.border { border: 2px solid #aa78fa; }

How medium purple looks on light and dark

Medium purple and accessibility

Contrast ratios for #aa78fa against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.10:1
AAfail · AA largepass · AAAfail
Textblack text on this color
6.78:1
AApass · AA largepass · AAAfail

Use black text on this color for readable body copy. To test #aa78fa against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #aa78fa sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #aa78fa and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #aa78fa come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.