Brown

#a23f4e

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown is a deep red that reads serious. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Brown color values

Every conversion for #a23f4e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#a23f4e
RGB162, 63, 78
HSL351, 44%, 44%
HSV351, 61%, 64%
CMYK0%, 61%, 52%, 36%
Lab40.87, 42.26, 12.48
XYZ18.05, 11.79, 8.53
Decimal10633038
Web safe#993366
Pantone696 C
Pantone696 CHex#a23f4eRgb162 63 78Cmyk0 61 52 36Lab41 42 12Darker#3b171cDeep#6f2b35Lighter#be6a77

Shades of brown

Tints of brown

Colors that go with brown

Brown in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 61, 52, 36.

The same color needs a different cmyk build depending on the paper. Here is #a23f4e on both.

Coated stockgloss or silk, C
0 61 52 36
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 60 52 42
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Brown in css

Copy #a23f4e straight into your stylesheet.

.background { background-color: #a23f4e; }
.text { color: #a23f4e; }
.border { border: 2px solid #a23f4e; }

How brown looks on light and dark

Brown and accessibility

Contrast ratios for #a23f4e against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.26:1
AApass · AA largepass · AAAfail
Textblack text on this color
3.36:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #a23f4e against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #a23f4e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #a23f4e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #a23f4e is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.