Blue

#9c9ac8

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

Blue is a mid blue that reads balanced. A mid blue this balanced is a workhorse for corporate identity. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Blue color values

Every conversion for #9c9ac8, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#9c9ac8
RGB156, 154, 200
HSL243, 29%, 69%
HSV243, 23%, 78%
CMYK22%, 23%, 0%, 22%
Lab65.24, 10.56, -23.35
XYZ35.69, 34.35, 59.39
Decimal10263240
Web safe#9999cc
Pantone2716 C
Pantone2716 CHex#9c9ac8Rgb156 154 200Cmyk22 23 0 22Lab65 11 -23Darker#4d4a89Deep#6f6cafLighter#cac9e0

Shades of blue

Tints of blue

Colors that go with blue

Blue in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 22, 23, 0, 22.

The same color needs a different cmyk build depending on the paper. Here is #9c9ac8 on both.

Coated stockgloss or silk, C
22 23 0 22
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
24 25 4 28
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Blue in css

Copy #9c9ac8 straight into your stylesheet.

.background { background-color: #9c9ac8; }
.text { color: #9c9ac8; }
.border { border: 2px solid #9c9ac8; }

How blue looks on light and dark

Blue and accessibility

Contrast ratios for #9c9ac8 against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.67:1
AAfail · AA largefail · AAAfail
Textblack text on this color
7.87:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #9c9ac8 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #9c9ac8 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #9c9ac8 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #9c9ac8 is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.