Dark red

#99280e

Hex, rgb, cmyk and Pantone values for dark red, with shades, tints, matching colors and free print quality patterns.

Dark red is a deep red that reads weighty. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Dark red color values

Every conversion for #99280e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#99280e

RGB153, 40, 14

HSL11, 83%, 33%

HSV11, 91%, 60%

CMYK0%, 74%, 91%, 40%

Lab34.64, 45.61, 41.78

XYZ13.97, 8.32, 1.29

Decimal10037262

Web safe#993300

Pantone484 C

Shades of dark red

#8d250d #80210c #741e0b #671b09 #5b1808 #4e1407 #421106 #350e05 #290b04 #1c0703

Tints of dark red

#b73011 #d53813 #ea441e #ed5d3c #f0765a #f38f77 #f5a795 #f8c0b3 #fbd9d1 #fef1ef

Colors that go with dark red

Complementary#0e7f99 Analogous#990e3a Analogous#996d0e Triadic#0e9928 Triadic#280e99 Split complementary#0e996e Split complementary#0e3999

Dark red in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 0, 74, 91, 40.

The same color needs a different cmyk build depending on the paper. Here is #99280e on both.

Coated stockgloss or silk, C

0 74 91 40

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 72 88 46

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Dark red in css

Copy #99280e straight into your stylesheet.

.background { background-color: #99280e; }
.text { color: #99280e; }
.border { border: 2px solid #99280e; }

How dark red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Dark red and accessibility

Contrast ratios for #99280e against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #99280e against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Dark red on a business card, sticker and pattern

A quick look at how #99280e sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around dark red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn dark red into a seamless pattern

Four patterns built from #99280e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from dark red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #99280e are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.