Medium purple

#7f72a3

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

This is Medium purple, a muted purple at 256 degrees. A mid purple this rich reads creative and a little premium. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Medium purple color values

Every conversion for #7f72a3, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7f72a3

RGB127, 114, 163

HSL256, 21%, 54%

HSV256, 30%, 64%

CMYK22%, 30%, 0%, 36%

Lab50.91, 15.68, -24.49

XYZ21.38, 19.19, 37.23

Decimal8352419

Web safe#666699

Pantone272 C

Shades of medium purple

#726499 #675a8a #5c507b #50466c #453d5d #3a334e #2f293f #242030 #191621 #0e0c13

Tints of medium purple

#8b7fab #978cb4 #a299bc #aea6c5 #bab3cd #c6c0d6 #d2cdde #dedae7 #e9e7ef #f5f4f8

Colors that go with medium purple

Complementary#96a372 Analogous#727da3 Analogous#9872a3 Triadic#a37f72 Triadic#72a37f Split complementary#a39872 Split complementary#7da372

Medium purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 22, 30, 0, 36.

The same color needs a different cmyk build depending on the paper. Here is #7f72a3 on both.

Coated stockgloss or silk, C

22 30 0 36

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

24 32 4 42

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Medium purple in css

Copy #7f72a3 straight into your stylesheet.

.background { background-color: #7f72a3; }
.text { color: #7f72a3; }
.border { border: 2px solid #7f72a3; }

How medium purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium purple and accessibility

Contrast ratios for #7f72a3 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #7f72a3 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #7f72a3 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #7f72a3 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #7f72a3 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.