Cornflower blue

#7698cc

Hex, rgb, cmyk and Pantone values for cornflower blue, with shades, tints, matching colors and free print quality patterns.

This is Cornflower blue, a soft blue at 216 degrees. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Cornflower blue color values

Every conversion for #7698cc, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7698cc
RGB118, 152, 204
HSL216, 46%, 63%
HSV216, 42%, 80%
CMYK42%, 25%, 0%, 20%
Lab62.23, 1.73, -30.44
XYZ29.6, 30.67, 61.49
Decimal7772364
Web safe#6699cc
Pantone542 C
Pantone542 CHex#7698ccRgb118 152 204Cmyk42 25 0 20Lab62 2 -30Darker#315183Deep#4471b7Lighter#adc0dd

Shades of cornflower blue

Tints of cornflower blue

Colors that go with cornflower blue

Cornflower blue in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 42, 25, 0, 20.

The same color needs a different cmyk build depending on the paper. Here is #7698cc on both.

Coated stockgloss or silk, C
42 25 0 20
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
43 27 4 26
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Cornflower blue in css

Copy #7698cc straight into your stylesheet.

.background { background-color: #7698cc; }
.text { color: #7698cc; }
.border { border: 2px solid #7698cc; }

How cornflower blue looks on light and dark

Cornflower blue and accessibility

Contrast ratios for #7698cc against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.94:1
AAfail · AA largefail · AAAfail
Textblack text on this color
7.13:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #7698cc against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Cornflower blue on a business card, sticker and pattern

A quick look at how #7698cc sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around cornflower blue? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn cornflower blue into a seamless pattern

Four patterns built from #7698cc and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from cornflower blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #7698cc come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.