Deep purple

#73607c

Hex, rgb, cmyk and Pantone values for deep purple, with shades, tints, matching colors and free print quality patterns.

This is Deep purple, a muted purple at 281 degrees. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Deep purple color values

Every conversion for #73607c, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#73607c
RGB115, 96, 124
HSL281, 13%, 43%
HSV281, 23%, 49%
CMYK7%, 23%, 0%, 51%
Lab43.46, 13.27, -12.83
XYZ14.89, 13.47, 20.88
Decimal7561340
Web safe#666666
Pantone667 C
Pantone667 CHex#73607cRgb115 96 124Cmyk7 23 0 51Lab43 13 -13Darker#28222cDeep#4e4154Lighter#96859e

Shades of deep purple

Tints of deep purple

Colors that go with deep purple

Deep purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 7, 23, 0, 51.

The same color needs a different cmyk build depending on the paper. Here is #73607c on both.

Coated stockgloss or silk, C
7 23 0 51
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
10 25 4 57
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Deep purple in css

Copy #73607c straight into your stylesheet.

.background { background-color: #73607c; }
.text { color: #73607c; }
.border { border: 2px solid #73607c; }

How deep purple looks on light and dark

Deep purple and accessibility

Contrast ratios for #73607c against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.69:1
AApass · AA largepass · AAAfail
Textblack text on this color
3.69:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #73607c against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Deep purple on a business card, sticker and pattern

A quick look at how #73607c sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn deep purple into a seamless pattern

Four patterns built from #73607c and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #73607c come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.