Deep brown

#693238

Hex, rgb, cmyk and Pantone values for deep brown, with shades, tints, matching colors and free print quality patterns.

Deep brown is a deep red that reads serious. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Deep brown color values

Every conversion for #693238, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#693238
RGB105, 50, 56
HSL353, 35%, 30%
HSV353, 52%, 41%
CMYK0%, 52%, 47%, 59%
Lab28.3, 25.21, 7.69
XYZ7.68, 5.57, 4.41
Decimal6894136
Web safe#663333
Pantone198 C
Pantone198 CHex#693238Rgb105 50 56Cmyk0 52 47 59Lab28 25 8Darker#291416Deep#452125Lighter#954d55

Shades of deep brown

Tints of deep brown

Colors that go with deep brown

Deep brown in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 52, 47, 59.

The same color needs a different cmyk build depending on the paper. Here is #693238 on both.

Coated stockgloss or silk, C
0 52 47 59
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 52 47 65
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Deep brown in css

Copy #693238 straight into your stylesheet.

.background { background-color: #693238; }
.text { color: #693238; }
.border { border: 2px solid #693238; }

How deep brown looks on light and dark

Deep brown and accessibility

Contrast ratios for #693238 against black and white text, measured to the WCAG standard.

Textwhite text on this color
9.93:1
AApass · AA largepass · AAApass
Textblack text on this color
2.11:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #693238 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Deep brown on a business card, sticker and pattern

A quick look at how #693238 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep brown? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn deep brown into a seamless pattern

Four patterns built from #693238 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep brown, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #693238 are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.