Purple

#66097d

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

Purple is a deep purple with a weighty cast. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Purple color values

Every conversion for #66097d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#66097d
RGB102, 9, 125
HSL288, 87%, 26%
HSV288, 93%, 49%
CMYK18%, 93%, 0%, 51%
Lab25.26, 52.37, -42.13
XYZ9.28, 4.5, 19.78
Decimal6687101
Web safe#660066
Pantone2607 C
Pantone2607 CHex#66097dRgb102 9 125Cmyk18 93 0 51Lab25 52 -42Darker#2f0439Deep#4e075fLighter#9717b7

Shades of purple

Tints of purple

Colors that go with purple

Purple in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 18, 93, 0, 51.

The same color needs a different cmyk build depending on the paper. Here is #66097d on both.

Coated stockgloss or silk, C
18 93 0 51
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
21 90 4 57
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Purple in css

Copy #66097d straight into your stylesheet.

.background { background-color: #66097d; }
.text { color: #66097d; }
.border { border: 2px solid #66097d; }

How purple looks on light and dark

Purple and accessibility

Contrast ratios for #66097d against black and white text, measured to the WCAG standard.

Textwhite text on this color
11.05:1
AApass · AA largepass · AAApass
Textblack text on this color
1.90:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #66097d against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #66097d sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #66097d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #66097d come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.