Purple

#4d1f53

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

This is Purple, a soft pink at 293 degrees. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Purple color values

Every conversion for #4d1f53, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#4d1f53
RGB77, 31, 83
HSL293, 46%, 22%
HSV293, 63%, 33%
CMYK7%, 63%, 0%, 67%
Lab20.76, 30.29, -22.19
XYZ5.11, 3.18, 8.53
Decimal5054291
Web safe#663366
Pantone525 C
Pantone525 CHex#4d1f53Rgb77 31 83Cmyk7 63 0 67Lab21 30 -22Darker#29112dDeep#451c4aLighter#7a3783

Shades of purple

Tints of purple

Colors that go with purple

Purple in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 7, 63, 0, 67.

The same color needs a different cmyk build depending on the paper. Here is #4d1f53 on both.

Coated stockgloss or silk, C
7 63 0 67
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
10 62 4 73
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Purple in css

Copy #4d1f53 straight into your stylesheet.

.background { background-color: #4d1f53; }
.text { color: #4d1f53; }
.border { border: 2px solid #4d1f53; }

How purple looks on light and dark

Purple and accessibility

Contrast ratios for #4d1f53 against black and white text, measured to the WCAG standard.

Textwhite text on this color
12.83:1
AApass · AA largepass · AAApass
Textblack text on this color
1.64:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #4d1f53 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #4d1f53 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #4d1f53 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #4d1f53 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.