Blue

#3e3ecb

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

Blue is a mid blue that reads balanced. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Blue color values

Every conversion for #3e3ecb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#3e3ecb
RGB62, 62, 203
HSL240, 58%, 52%
HSV240, 69%, 80%
CMYK69%, 69%, 0%, 20%
Lab35.56, 44.86, -72.7
XYZ14.49, 8.78, 57.43
Decimal4079307
Web safe#3333cc
Pantone2728 C
Pantone2728 CHex#3e3ecbRgb62 62 203Cmyk69 69 0 20Lab36 45 -73Darker#1a1a60Deep#292999Lighter#7b7bd5

Shades of blue

Tints of blue

Colors that go with blue

Blue in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 69, 69, 0, 20.

The same color needs a different cmyk build depending on the paper. Here is #3e3ecb on both.

Coated stockgloss or silk, C
69 69 0 20
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
67 67 4 26
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Blue in css

Copy #3e3ecb straight into your stylesheet.

.background { background-color: #3e3ecb; }
.text { color: #3e3ecb; }
.border { border: 2px solid #3e3ecb; }

How blue looks on light and dark

Blue and accessibility

Contrast ratios for #3e3ecb against black and white text, measured to the WCAG standard.

Textwhite text on this color
7.62:1
AApass · AA largepass · AAApass
Textblack text on this color
2.76:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #3e3ecb against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #3e3ecb sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #3e3ecb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #3e3ecb are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.