Indigo

#381a4e

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

This is Indigo, a soft purple at 275 degrees. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Indigo color values

Every conversion for #381a4e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#381a4e
RGB56, 26, 78
HSL275, 50%, 20%
HSV275, 67%, 31%
CMYK28%, 67%, 0%, 69%
Lab16.15, 25.76, -26.33
XYZ3.38, 2.13, 7.44
Decimal3676750
Web safe#333366
Pantone269 C
Pantone269 CHex#381a4eRgb56 26 78Cmyk28 67 0 69Lab16 26 -26Darker#210f2eDeep#37194dLighter#5e307f

Shades of indigo

Tints of indigo

Colors that go with indigo

Indigo in print

At this depth the ink coverage is heavy, worth a proof before a long run. The cmyk build is 28, 67, 0, 69.

The same color needs a different cmyk build depending on the paper. Here is #381a4e on both.

Coated stockgloss or silk, C
28 67 0 69
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
30 66 4 75
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Indigo in css

Copy #381a4e straight into your stylesheet.

.background { background-color: #381a4e; }
.text { color: #381a4e; }
.border { border: 2px solid #381a4e; }

How indigo looks on light and dark

Indigo and accessibility

Contrast ratios for #381a4e against black and white text, measured to the WCAG standard.

Textwhite text on this color
14.73:1
AApass · AA largepass · AAApass
Textblack text on this color
1.43:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #381a4e against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #381a4e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #381a4e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #381a4e are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.