Medium blue

#321fbb

Hex, rgb, cmyk and Pantone values for medium blue, with shades, tints, matching colors and free print quality patterns.

Medium blue sits in the blue band, deep and strong. Deep blues like this anchor serious, established brands. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Medium blue color values

Every conversion for #321fbb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#321fbb

RGB50, 31, 187

HSL247, 72%, 43%

HSV247, 83%, 73%

CMYK73%, 83%, 0%, 27%

Lab27.42, 54.82, -76.77

XYZ10.78, 5.25, 47.46

Decimal3284923

Web safe#3333cc

Pantone2736 C

Shades of medium blue

#2e1cab #291a9b #25178b #21147b #1d126b #180f5b #140c4a #100a3a #0b072a #07041a

Tints of medium blue

#3823d3 #4834dd #5d4be1 #7263e5 #887ae9 #9d92ed #b2a9f1 #c7c1f5 #dcd8f9 #f1f0fc

Colors that go with medium blue

Complementary#a8bb1f Analogous#1f5abb Analogous#801fbb Triadic#bb321f Triadic#1fbb32 Split complementary#bb801f Split complementary#5abb1f

Medium blue in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 73, 83, 0, 27.

The same color needs a different cmyk build depending on the paper. Here is #321fbb on both.

Coated stockgloss or silk, C

73 83 0 27

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

71 80 4 33

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Medium blue in css

Copy #321fbb straight into your stylesheet.

.background { background-color: #321fbb; }
.text { color: #321fbb; }
.border { border: 2px solid #321fbb; }

How medium blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium blue and accessibility

Contrast ratios for #321fbb against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #321fbb against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Medium blue on a business card, sticker and pattern

A quick look at how #321fbb sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium blue? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn medium blue into a seamless pattern

Four patterns built from #321fbb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium blue, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #321fbb is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.