Deep blue

#286e87

Hex, rgb, cmyk and Pantone values for deep blue, with shades, tints, matching colors and free print quality patterns.

This is Deep blue, a soft blue at 196 degrees. Deep blues like this anchor serious, established brands. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Deep blue color values

Every conversion for #286e87, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#286e87
RGB40, 110, 135
HSL196, 54%, 34%
HSV196, 70%, 53%
CMYK70%, 19%, 0%, 47%
Lab43.29, -13.2, -20.13
XYZ10.82, 13.35, 24.93
Decimal2649735
Web safe#336699
Pantone634 C
Pantone634 CHex#286e87Rgb40 110 135Cmyk70 19 0 47Lab43 -13 -20Darker#0e262fDeep#184150Lighter#3f98b7

Shades of deep blue

Tints of deep blue

Colors that go with deep blue

Deep blue in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 70, 19, 0, 47.

The same color needs a different cmyk build depending on the paper. Here is #286e87 on both.

Coated stockgloss or silk, C
70 19 0 47
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
68 21 4 53
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Deep blue in css

Copy #286e87 straight into your stylesheet.

.background { background-color: #286e87; }
.text { color: #286e87; }
.border { border: 2px solid #286e87; }

How deep blue looks on light and dark

Deep blue and accessibility

Contrast ratios for #286e87 against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.72:1
AApass · AA largepass · AAAfail
Textblack text on this color
3.67:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #286e87 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Deep blue on a business card, sticker and pattern

A quick look at how #286e87 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep blue? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn deep blue into a seamless pattern

Four patterns built from #286e87 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #286e87 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.